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Shu Uemura Art of Hair Straightforward Blow Dry Oil 185ml


Shu Uemura Art of Hair Straightforward Blow Dry Oil

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Unlock the secret to a faster, sleeker blow dry with the Shu Uemura Art of Hair Straightforward Blow Dry Oil. This replenishing formula invisibly cloaks each strand of hair, helping revive locks and leave them looking glossy and silky-smooth once dried.

Designed to be safe on colour-treated hair, the oil-based blow-dry lotion features the same gliding agents as foundation, working to refresh your tresses with enviable lustre without adding extra weight. Black Seed Oil soothes and moisturises the scalp, encouraging the appearance of softer, lighter and straighter strands.

Boasting nurturing and time-saving properties, this powerhouse spray strives to deliver a 2x faster blowout* to help you achieve sleek and satiny styles every time, without all the fuss.

*Based on professional usage and observation of 75 stylists in a 4-week study.


Brand: Shu Uemura Art of Hair
Range: Styling

1. Apply on towel-dried hair.

2. Spray along the lengths.

3. Comb through to spread evenly.

4. Section hair and blow dry section by section from roots to ends.

5. Use additional heat tools as required by the desired style.


Isododecane, Cyclopentasiloxane, C12-15 Alkyl Benzoate; Dimethiconol; Alcohol Denat., Parfum / Fragrance, Limonene, Benzyl Alcohol, Benzyl Salicylate, Linalool, Citronellol, Crotonic Acid/Vinyl C8-12 Isoalkyl Esters/Va/Bis-Vinyldimethicone, Crosspolymer, Coumarin, Geraniol, Hydroxycitronellal, Citral, Triethanolamine.

Volume: 185ml


Shu Uemura Art of Hair

The ultimate in avant-garde luxury, Shu Uemura art of hair fuses unique natural ingredients with trailblazing science, and the experience of the world’s most inspired hairstylists, to offer women everywhere the absolute artistry of beautiful hair. Hair is integral to a woman’s beauty. It’s why, in 2007, Shu Uemura extended its legacy of innovation in skincare and make-up to create Shu Uemura art of hair. Edgy, luxurious and highly effective: the brand immediately resonated with the world’s arty fashionistas. Its unmistakable Tokyo flair mixing modern style with timeless knowhow to create looks that are innocent yet sexy, artistic yet wearable. For over 10 years, the brand has continued to break new ground in customized hair care. Building on its expertise in nourishing and protecting natural oils to create the bestselling Essence Absolue range in 2009, and in 2011, iconic Cleansing Oil shampoos and conditioners. Elevating the art of hairstyling, 2012 saw the creation of instant Volume Maker and in 2014, Wonder Worker Air Dry/Blow Dry Perfector. Inspirations continue through the Shu Uemura art factory. From rising talents in street art to internationally renowned Kawai artists, such as Takashi Murakami, the factory provides a unique platform for collaboration. Every year, the results can be seen in new, limited-edition “art” packaging available to women throughout the world.
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